New York, NY, September 27, 2016– Anthem Sports & Entertainment Corp., parent company of RotoExperts, an award-winning provider of fantasy sports content since 2004, announced on Tuesday a partnership with the New York Daily News, one of the world’s most recognizable and respected daily newspaper brands.
RotoExperts will provide the New York Daily News with multimedia content from their staff of over 60 writers, analysts, radio hosts and video producers. The New York Daily News will run daily columns from RotoExperts on fantasy topics ranging from fantasy football waiver wire pickups to weekly positional player rankings. In addition, the New York Daily News will feature video and audio content produced by RotoExperts’ sister property, FNTSY Sports Network, the world’s first and only television network dedicated 24/7 to fantasy sports.
The partnership kicked off in mid-August with a 28-page exclusive fantasy football insert that ran in all issues of the New York Daily News and across its digital sports section. The new partnership will continue with co-branded podcasts, audio and video productions, written content and crossover of New York Daily News and RotoExperts talent across their digital, print and television platforms.
RotoExperts has been nominated for 42 industry awards since 2009, by both the Fantasy Sports Trade Association and the Fantasy Sports Writers Association, winning honors in radio,podcasting, video and written content, as well as boasting an inaugural member of the FSWA Hall of Fame in Managing Director Scott Engel, who will be heading the partnership. The New York Daily News is a leading print and digital news organization that reaches millions of readers every day in New York and across the nation. The Daily News’ award-winning sports department is one of the best in the country and has created the most engaged audience across all of the company’s platforms.
“We’re thrilled to get the best fantasy content in the world out daily to the 40 million-plus readers of the Daily News,” said Louis M. Maione, president of Fantasy Sports Entertainment Group. “And I’m honored that an institution with a century of existence entrusted us with delivering the same top-notch content to its readers.”
“The fantasy sports market encompasses the most passionate audience of sports fans. We are pleased to be partnering with RotoExperts to bring this expert content to our avid sports readership, and believe that it will be an important part of our sports offering in the months ahead,” said Grant Whitmore, Executive Vice President of Digital, at New York Daily News.